Doman Specific Languages in VS.NET and the User Interface Process AB
The VS.NET Enterprise Tools team previewed the DSL support in VS.NET in OOPSLA.
I just found Harry Pierson has a post with all the links I was going to post, so I'll point to him ;)
It also seems they plan to release a DSL Tools addin for Vs.NET soon.
Here there is a screen shot that looks like a designer for the UIPAB
I'm really excited about all the DSL/Software Factories stuff. We don't need more non-executable models, and finally there's a BigCo that goes for it.